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New Platform Update
Promote every VIN on your lot with AI hype videos
Our AI syncs with your vehicle data and photos to automatically generate video ads for every VIN on your lot.
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Full-Funnel Marketing Playbook: Chapter 3
Learn how BOFU converts high-intent shoppers with personalized experiences, validated audiences, and protected first-party data.
7 MIN READ -
The Car Dealer’s Website Playbook: Chapter 6
Your website data tells you what’s working and what’s not. Learn to measure, interpret, and optimize performance to drive real results.
8 MIN READ -
Using inventory management to maximize front-end gross
Learn how to shift from age-based to risk-based inventory management to protect front-end gross and maximize profitability.
10 MIN READ -
Full-Funnel Marketing Playbook: Chapter 2
Learn how mid-funnel marketing keeps dealerships visible, engages undecided shoppers, and drives consideration that leads to sales.
8 MIN READ -
How third-party widgets impact your site’s speed
Discover how Dealer Inspire analyzed 5,000+ dealer websites to reveal the hidden performance cost of third-party tools, and what it means for your conversions.
3 MIN READ -
The Car Dealer’s Website Playbook: Chapter 5
Turn your service pages into loyalty and profit drivers with smart offers, trade-in tools, and personalization that keeps customers coming back.
11 MIN READ -
Analyzing 1 billion impressions to find the most effective CTAs
Dealer Inspire analyzed over 1 billion impressions to identify which call-to-action language drives the most engagement across dealership websites.
3 MIN READ -
Unlocking profitability with precise vehicle appraisals
AccuTrade’s Joe Oliveri breaks down complete car appraisals and how they deliver steady profits for your dealership.
9 MIN READ -
Dealers see 89% higher conversion rates from Cars.com referral traffic
See how Cars.com referral traffic converts 89% higher than Google Ads, with predictable costs and in-market buyers.
2 MIN READ
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Promote every VIN on your lot with AI hype videos
Our AI syncs with your vehicle data and photos to automatically generate video ads for every VIN on your lot.
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Reach car shoppers beyond your dealership’s PMA
Give your inventory a bigger audience. See how Market Area Expansion drives more views and leads.
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Smart Response transforms how dealers respond to reviews
Discover how Smart Response helps you respond to positive reviews at scale using AI—without adding work for your team
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Meet the 2026 Cars.com Dealer of the Year award winners
See which dealerships across the country earned top honors in the 2026 Cars.com Dealer of the Year Awards.
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Introducing AccuTrade IMS
AccuTrade IMS empowers dealers to appraise, price, and manage the most profitable path for every VIN on Day 1.
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How to automatically set up service drive acquisition opportunities
See how AccuTrade automatically texts trade-in offers to service customers, turning appointments into a quality acquisition opportunities.
Industry insights
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November 2025 Industry Insights
Automakers are focused on pushing out 2026 model-year vehicles and selling down older inventory while balancing softer new-car demand.
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November 2025 Industry Insights
Automakers are focused on pushing out 2026 model-year vehicles and selling down older inventory while balancing softer new-car demand.
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